Terra Tag Name Badge Guide: All Your Questions Answered

When considering Terra Tag for your events, you likely have questions about how our products and practices align with your sustainability goals and event needs. Here's a detailed look at what makes Terra Tag the right choice for eco-conscious event planners, executive assistants, and speakers.

Sustainability and Eco-friendliness

How sustainable are Terra Tags compared to traditional name badges and lanyards?

  • Terra Tags are significantly more sustainable, made from recycled or seed-infused paper, reducing waste and promoting a second life for materials. Our operational commitment extends to every aspect of production, from sourcing waste paper locally to employing upcycled equipment, using solar and water-saving techniques.

From Scraps to Sheets: Our Unique Process

  • We start with waste paper destined for the bin from businesses, schools, and printers, giving it a new lease on life. Our equipment? Upcycled treasures, from a blender from a café to moulds made from old window screens. Our small vats use less water, and our drying box, powered by solar energy, is a testament to ingenuity, all reflecting our commitment to the 3 Rs: Reuse, Reduce, Recycle.

What materials are used in Terra Tags, and how do they contribute to environmental sustainability?

  • We use materials that are either recycled or capable of being recycled, such as seed-infused paper, which can be planted after use. This choice reflects our eco-policy's core objectives: to reduce environmental impact and promote sustainable practices.

Are Terra Tags fully biodegradable or compostable?

  • Terra Tags go beyond the minimal standards of eco-friendliness. The name badges are recyclable, and plantable and the neck cord is fully biodegradable and compostable, ensuring that they leave no trace behind. This is a step above many alternatives that, while marketed as eco-friendly, may still rely on materials that are not fully compostable.

Impact Metrics

To provide a clearer picture of the environmental impact of choosing Terra Tags over conventional alternatives, let's consider some general metrics related to paper waste and recycling:

  • Waste Reduction: The average office worker uses about 10,000 sheets of copy paper each year, with 45% ending up trashed within a day. By using recycled paper, Terra Tags help significantly reduce this waste.

  • Recycling Efficiency: Recycling paper uses about 60% less energy and water than producing new paper from trees. Terra Tags' use of recycled materials conserves these resources, amplifying the environmental benefits.

  • Carbon Footprint: The production of 1 ton of recycled paper can save approximately 17 trees, 380 gallons of oil, three cubic yards of landfill space, 4000 kilowatts of energy, and 7000 gallons of water. This represents a significant reduction in carbon footprint compared to traditional paper production methods.

  • Biodegradability: A Terra Tag, being fully biodegradable and compostable, contributes positively to soil health when composted, unlike conventional badges that may take hundreds of years to decompose in landfills.

These metrics underscore the tangible benefits of choosing Terra Tags, reflecting not only on the direct environmental impact but also on the broader commitment to sustainability and conservation efforts. Terra Tags not only offer a sustainable alternative for event planners but also contribute to a larger movement towards environmental responsibility.

Customisation and Design

Can Terra Tags be customised to fit the branding and aesthetic of the event?

Absolutely. Terra Tags offer extensive customisation options to ensure they reflect your event's branding and aesthetic, from incorporating logos to specific design elements. We accept artwork from your designers based upon our artwork guidelines. Alternatively, our designer can help you create the perfect design.

What design services are available, and how can they incorporate logos or specific design elements?

We provide comprehensive design services using Indesign and Illustrator to help integrate your branding seamlessly with our products. Our team works closely with you to ensure your vision is accurately represented. We’ll also work with your in-house designers to ensure the outcome is perfect.

Are there limitations to the customisation options for the badges and lanyards?

Terra Tags look their best with 35%-40% spot colour coverage. This allows the handmade paper’s character to shine through.

Cost and Value

How do the costs of Terra Tags compare to traditional name badge solutions?

Terra Tags initially appear slightly more expensive than traditional options. You must consider however that there is no other ‘all-in-one’ solution in Australia, which means you’ll source and pay for each component (badge, badge holder and lanyard) plus shipping costs for each parcel. When you do the math, you’ll find that we’re on par with our competitors. Considering the added value of sustainability, brand enhancement, and the positive environmental impact, Terra Tag offers significant long-term value.

Is there a bulk order discount for large events?

Yes, we provide bulk order discounts for orders over 300 units, making Terra Tags a cost-effective option for larger events committed to sustainability.

What is the perceived value of using eco-friendly name badges in terms of brand image and attendee experience?

Using Terra Tags elevates your event's brand image by showcasing a commitment to sustainability and innovation. Attendees appreciate the thoughtful choice, enhancing their overall experience and engagement with your event.

Durability and Functionality

How durable are Terra Tags during the event, especially in different weather conditions?

Terra Tags are crafted from handmade, thick, and lasting paper, akin to a flexible cardstock, designed to endure the hustle and bustle of events ranging from a single day to multiple days. Their durability has been proven in events of various scales, including the prestigious 5-day G’Day Australia event hosted by Tourism Australia, showcasing their resilience and reliability.

While Terra Tags offer robust durability for typical event environments, it's important to note that, due to our commitment to avoiding plastic use, they do not include plastic name holders or a plastic coating. This means that while Terra Tags are perfect for indoor events or outdoor events in good weather, they would be vulnerable in the rain. We recommend considering the event environment when choosing Terra Tags, ensuring they align with your event's specific needs and conditions.

Are they comfortable to wear for extended periods?

Yes, Terra Tags are crafted for comfort, allowing attendees to wear them comfortably for the duration of the event. The cotton neck cord is super soft, unlike traditional lanyards, which are a little bit scratchy.

How do they perform in terms of wear and tear over the course of an event?

Our tags are tested for durability, ensuring they withstand the typical wear and tear of event use without compromising their eco-friendly integrity. As we hand make our product, we’re able to customise the thickness and durability of your Terra Tags for a 1-day event or a 5-day event.

Ordering Process and Lead Times

What is the process for ordering Terra Tags, and how far in advance of an event should they be ordered?

  • Ordering is straightforward via our website shop or direct contact. We recommend ordering at least 10 working days in advance and 15 working days for custom designs to ensure ample time for production and delivery.

What are the lead times for both standard and custom orders?

  • Standard orders typically ship within 10 days, while custom orders may require 15 days, depending on the complexity and volume.

How are Terra Tags packaged and delivered, especially for events in different locations?

  • Your Terra Tags are carefully (even lovingly) packed - we take enormous pride in the presentation and ensure that the eco-friendly, recycled packaging keeps them safe and sound until you open up the box after they arrive. It matters to us that your ‘un-boxing’ experience is delightful.

Social Responsibility and Brand Alignment

How does using Terra Tags reflect on the event or organisation's commitment to sustainability?

  • Choosing Terra Tags demonstrates a strong commitment to environmental stewardship and social responsibility, aligning your event with the values of sustainability and innovation.

Samples and Proof of Concept

Is it possible to receive samples before placing a large order?

  • We’re sorry. No, we do not provide product samples. Terra Tags are hand made and plant seeds are ‘very, very’ expensive. Both our website and Instagram accounts have loads of product videos and imagery to help you make a decision.

  • For large bulk orders over 300, we can supply a sample for a minimal fee. Just email us.

Terra Tag is more than just an eco-friendly option for your event; it's a statement of your commitment to sustainability and innovation. By choosing Terra Tag, you're not only enhancing your event's brand image but also contributing to a more sustainable future. Join us in our mission to turn yesterday's waste into today's treasures, and make your next event a testament to environmental responsibility.

Rhonda Sweet

28 years experience as a strategic designer, ethnographic researcher and people leader at Bain, Westpac and McKinsey. I'm insatiably curious and always thinking about the people who experience a solution when I design. I love complex problems quite simply because they present a wide range of perspectives that can be resolved when rooted in deep user research. A Mum, artist, and owner of Terra Tags with an uncommon obsession for medieval Tudor history.

https://www.terratag.com.au/
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Eco-Friendly Event Marketing Strategies: A Comprehensive Guide for Australia